Good Totes is looking for a Brand Executive who lives and breathes TikTok, loves making ideas go viral, and knows how to make things happen.

You’ll lead our TikTok and content strategy, and also manage on-ground brand partnerships and local affiliate collabs in Singapore. Think: filming with the team one day, negotiating a TikTok creator collab the next.

If you’ve ever said “I have an idea” five times before lunch, you might be perfect for this!

What You’ll Own

🎥 TikTok & Social Video

• Plan, film, edit, and post scroll-stopping content for TikTok (5x/week)
• Concept and execute original content series — skits, styling vids, founder POVs, behind-the-scenes
• Manage our TikTok Live efforts (either host yourself or manage talents)
• Repurpose top-performing content for ads and IG Reels
• Jump on trends — but always add the GT twist

🤝 Brand Partnerships & Local Affiliates

• Manage Singapore-based creators and community collabs
• Coordinate with brand partners on timelines and deliverables
• Occasionally help with campaign support, gifting, or events
• Other ad-hoc marketing duties as assigned

You’ll Be a Great Fit If You…

• Are extremely fluent in TikTok and IG short-form video — both as a creator and consumer
• Have experience filming and editing video content (even just on CapCut or iPhone)
• Are comfortable directing shoots or being on camera if needed
• Can think strategically and execute fast
• Have a great eye — you know what “good taste” looks like
• Are naturally resourceful, persuasive, and full of ideas

👉 To apply, please fill up this form: https://forms.gle/7txEgxuTTiWxhbC4A

Due to high volume of applications, only shortlisted candidates will be contacted